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20 سنوات خبرة

المهارات

Strategic planning P&L planning and control Project management Marketing strategy Negotiations Brand management Business development Digital marketing Route to market (RTM) Team leadership Financial forecasting Market research Product portfolio management Contract negotiations Multitasking

الخبرة

Senior Country Business Development Manager Baltics

FRONERI (result of the merge of Nestlé IC and R&R corporates)

2018-01 -

Maintains continuity of responsibilities after the merger, ensuring sustainable business growth of approximately 10 % YoY and 25 % organic growth. Leads strategic planning, P&L oversight and cross‑category initiatives, including the development of the Parlors Café franchise model. Coordinates communication between Baltic markets and foreign customers, negotiating contracts and pricing strategies. Drives digital marketing efforts that positioned the brand among the Top 5 best‑sellers within a year.

Country Business Development Manager Baltics

UAB Nestlé Baltics

2014-01 - 2018-12

Member of Nestlé’s Market Committee for Ice Cream, responsible for full P&L and product portfolio across retail, OOH and HoReCa channels. Designed and executed a 3+1 year rolling business strategy that delivered +40 % growth through RTM redesign and +41 % revenue increase via digital marketing. Implemented pricing reforms that boosted profitability by over 10 % and led a team of partners and distributors, fostering strong market relationships and contract negotiations.

Business Development Manager Baltics

UAB Nestlé Baltics

2009-01 - 2014-12

Drove Nestlé Ice Cream expansion in the Baltics, achieving average YoY growth of +10 %. Acted as liaison between Nestlé Poland and local markets, providing market intelligence, media buying and regulatory support. Managed a portfolio of 83‑122 products, introduced new revenue streams through major retail partnerships, and launched innovative digital campaigns for new brand introductions.

Ice Cream Area Sales Manager Baltics

UAB Nestlé Baltics

2004-01 - 2009-12

Founded and built the Nestlé Ice Cream category from scratch in a market dominated by low‑cost local producers. Coordinated business activities across Lithuania, Latvia and Estonia, establishing sales channels, distribution networks and brand positioning. Delivered initial market entry success and laid the groundwork for subsequent growth initiatives.

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