افتح هذا الملف الشخصي
سجّل مجانًا كصاحب عمل لعرض السيرة الذاتية الكاملة وبيانات الاتصال والتواصل مع المرشح.
المهارات
الخبرة
Marketing Manager
Mamado International
2025-12 -
Orchestrates integrated B2B and B2C marketing strategy for over 400 brands and 40,000 products across beauty, FMCG and wholesale, aligning brand, trade, e‑commerce and sales‑enablement activities around revenue and lead‑generation goals. Owns the omnichannel roadmap across Meta, Google Ads, TikTok, SEO, PPC, CRM/email, influencer and UGC, leveraging cross‑channel attribution and customer‑journey reporting to optimise spend, reach and conversion. Governs end‑to‑end campaign planning, budgets, media and creative agencies, technology partners and publication timelines, ensuring brand consistency and agile delivery across international markets. Partners with sales and regional teams to localise global campaigns and equips them with interactive content, video and collateral that strengthen retailer and customer acquisition. Builds KPI reporting and executive recommendations using Google Analytics and CRM data, translating performance trends into data‑driven ROI decisions.
Brand Marketing Manager
Power Up Tavern / XP Tavern
2025-04 - 2025-07
Spearheaded the startup's end‑to‑end brand and marketing operation across digital, print, social, email, PR, events and partnerships, creating a unified commercial roadmap for launch and growth. Directed the complete rebrand from Power Up Tavern to XP Tavern in under two weeks, aligning visual identity, messaging, website and customer touchpoints. Managed all creative production, media planning and agency coordination to ensure consistent brand experience across channels. Implemented performance tracking and reporting frameworks to measure campaign effectiveness and optimise spend. Established key partnerships with creators, retailers and media outlets to amplify brand visibility during the launch phase.
اللغات
English
fluent
آخر تحديث: منذ أسبوع